The best way to accomplish serious design is to be totally and completely unqualified for the job... Why can't the sign be on the floor? New Yorkers look at their feet."
— Paula Scher in her talk "Great design is serious (not solemn)" at TEDTalks
Via Tantramar Interactive's YouTube Channel.
Wednesday, March 31, 2010
Wednesday's Words of Wisdom
Labels: design, TED, typefaces, Wednesday's Words of Wisdom
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